5 Blog Design and Web Design Features

As we approach mid-2013, we have to look at what we will be seeing by the end of the year. Like fashion and technology, the styles of websites and blogs you see would also evolve and change. Some create new data, others revert back to older formats, some recreate what is already out there, and some will simply remain the same. Below are a few of the different designs that we can expect to see in the world of blogs and web design as we get nearer to the year 2014.

Interactivity

Engaging with customers is everything when it comes to blogs, so this is likely a trend we will see in 2014. If it is an insurance site, then expect to see the ability to get instantaneous results and direct feedback for the quote you are getting.

Application paradigm

CSS and HTML 4 are the languages that most sites are written in today. Since Google does not like flash based websites, we will see less and less of them being created. Since Google does not like flash based websites, we will see less and less of them being created.

Websites that run like apps

HTML 5 allows certain elements of a site to be accessed via a browser, meaning it can be used like an application. One example of this is Google Docs. With the simplicity and ease of use, we are likely to see more and more blogs in this format. It allows you to visit these sites on any device that you may be using.

Responsive designs

More and more developers realize the need to make websites responsive. Sites are accessed on all kinds of devices and not just on desktops and laptop as in the past. With responsive design, the site is always on top and there are never any lags or delays. With responsive design, there is no wait and this is what all viewers are looking for.

Vertical scrolling

This is likely to be a trend that is going to take over. Although many sites offered both horizontal and vertical scrolling in the past, the future is likely going to provide simple vertical scrolling. It is easier for the viewer to understand because this is the way that we tend to read content. It is also easier for the viewer to scroll through because content is laid out neatly in this format. It was not as simple and basic with horizontal sites.
Although these are not all the changes and trends, these are likely going to be some of the major content changes and modifications that we can expect to see in throughout 2013 and in 2014. What parts of the web design would do you expect to evolve and what part do you expect to remain the same? Comment below and share your thoughts with us and the rest of our readers.

5 Tips for Designing a Company Logo And Corporate Logo

Not all entrepreneurs are crummy artists, but there are certainly those among us who could use an art lesson or two. If you are less-than-gifted in the art department, designing your own company logo can be a daunting task. You can always hire an outside designer to help out, but if you are running low on funds that may not be an option. Most new small business owners are also involved in every step of getting their company off the ground and, like with all other aspects of their new business, they want to be as hands-on as possible. While designing a logo allows you to be creative, you may soon wind up finding yourself stuck trying to choose between colors or shapes. If you think you might be ready to take a crack at making your own logo, here are a few tips to making it memorable and eye-catching.

1. Color

Choosing a color palette is one of the most fundamental parts of logo design. Avoid bright, flashy colors – there is a reason why you don’t see very many logos that are neon orange and yellow. Typically designers stick with three or four main colors, and assign each main element of the logo its own color. So any textual elements would be one color, any background design would be another, and so on. Color psychology can also be used, but be careful not to fall into the old tropes of ‘blue is calm’ or ‘red is anger’ – the way colors are perceived by someone is heavily dependent on culture, so keep your target audience in mind when making your color choices. And, whatever palette you do choose, just make sure the colors actually match and don’t clash against one another.

2. Typography

There is a definite movement towards minimalism in logo design, which is perfectly fine as long as you’ve already established your logo as the representative graphic of your company. However, most small businesses don’t have the branding power of major corporations like Starbucks or Nike. Incorporating some small textual elements is not a bad idea, as long as they don’t overpower the rest of the logo. Choosing the right font is also important as font can change the impression that your logo gives – mortuaries, for example, probably shouldn’t use Wing Dings.

3. Tone

The tone of your logo is influenced by more than just your font choices. Your logo needs to illicit the same feelings that you want associated with your business. Going back to the fictional mortuary mentioned above, a business like that would probably want a logo that gives an impression of professionalism and decorum, rather than silliness or childlike wonder – please, no confetti and clowns at the funeral home. As you designed the logo, and your opinion is thus slightly tainted, the best way to know what impression your logo gives is to simply survey a few random people – family and friends are typically the guinea pigs of choice. So show it off, ask what impression they get, and go from there.

4. Clarity

While you are asking your family and friends about the initial impression they get from your logo, you should also ask them if they know or can tell from the logo what your business actually does. Usually the text gives away your company’s industry, but whatever graphic you use also helps reveal what you actually do. Incorporating the graphic into the riddle of ‘what does my business sell’ will be easier for those companies that actually sell a physical product – just slap a stylized version of said product onto your logo and you’re good to go. Businesses that sell a service, on the other hand, might have to be a bit more creative, or simply fall back on the text and make the graphic more symbolic than explicit.

5. Consistency

Your logo is your company’s brand, so why would you invest all of the time and energy necessary to boost the recognizably of that logo if you aren’t going to use it on everything? The color palette you chose can be used to design your website, and the graphic portion can lend itself to a minimalist design if and when you decide to ditch the textual element. Just be consistent – don’t use one logo on your business cards and another for your Facebook profile. While having a fluid logo will let you be a bit more creative, it will not help build brand recognition.

10 Tips to design a logo

Designing logos is just like any other type of design work, to be professional you’ll need to pay attention to details. Even a great idea can be ruined by not thinking about simple things, the following tips will help you to keep your concepts safe.

1. Work with vectors
   This probably sounds obvious to most designers out there, but it isn’t to everybody so I repeat it as often as I can to avoid receiving those damn jpeg logos. Vector formats are the ones that will allow the most variations for your logo.
2. Don’t use more than 2 fonts
   There is many nice fonts out there and we would all love to use as many as we can. Unfortunately using too many fonts will most of the time result in a loss of coherence. Using two different fonts can be good to create a contrast, catching the eye.
3. Keep it readable
   If people can’t read your logo, it’s useless to have one. This sounds like dumb advice again, but it’s easy to get caught in creating letters or distorting a font until it becomes unreadable. Always stay aware of that when working on your logo.
4. Test sizes
   Your logo should resize well at any size, whether it’s huge on a truck or tiny on a badge.
5. Adapt it for dark backgrounds
   So you’ve got a wonderful looking dark logo, but now your client want to get it on his black car. It’s usually not too hard to adapt it, but you’ll look more professional if you already got that case figured out.
6. Make sure it works well in black and white
   I have a very simple technique for that: I work every logo in black and white before adding any colour. This way choices are made judging by the shapes and you are not distracted by anything else. It makes it much easier to know that your logo will work well in shades of grey afterwards.
7. Don’t include photos in your logo
   Well… this one goes along with the first tip. First, photos are not vectors. Photos also don’t scale, have no branding value and are hard to adapt for any use.
8. Look at it upside-down
   This is a tip I got from my teachers in graphic design school, looking at your logo (or any printed design really) will get the meaning out of the way and give you a new look at the design’s balance and white spaces. Try it!
9. Don’t follow trends
   It’s often hard to escape trends, especially if you’re passionated and love to look at inspiring logos on design sites. Your logo has to work on the long run, so try to avoid the web 1.0 swoosh or the web 2.0 reflection.
10. Get specific feedback
    Asking people’s opinion is worthless if you don’t know what informations you want to get, so when getting feedback, try asking specific questions (eg. does your logo expresses the industry of the company?).

logo art more affected as word art

words is a art to write any business or corporate but if we are present in medium of logo to show or understand a  business and concept, logo provide a beautiful art to represent our scenario or process a business.

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